Guest Posting Guidelines
The following quality guidelines are mandatory under our Guest Posting Program, devised in order to maintain a high level of quality for KommerZen’s published content. If you’ve arrived at this page via an external link or Google Search, please check out Guest Posting Program first.
That being said, here are the guidelines your guest post must adhere to in order to be published:
1. Unique & useful content
We probably shouldn’t even mention this, but all submitted content must be unique, keeping in mind Google’s “duplicate content” stance. As for usefulness, a good rule of thumb would be: write content that you’re not ashamed to share.
2. A minimum of 1.000 words
This is the only rule we’re willing to bend as long as the submitted guest post contains insightful data (i.e. case studies, never-before-seen A/B or MV tests, downloadable resources such as templates etc.) or qualifies as ground breaking news. Otherwise, we wish to limit cookie-cutter articles that were hastily written just for the sake of an extra link.
3. Check existing KommerZen content
Please check existing content on KommerZen.com to ensure you’re not submitting an article that’s too similar to one already published or of “lower substance”. For example, it would be useless to submit “15 list building tactics for eCommerce” if there’s already an article that covers “70 list building tactics for eCommerce”.
4. Stick to the recommended topics
As specified in our Guest Posting Program page, please stick to the existing topics and try to make sure your guest post is relevant to eCommerce professionals and eCommerce business owners. We are not looking to expand the number of topics on which we publish on KommerZen at the moment.
5. Only relevant / useful links
Feel free to link to any relevant resources and services around the web as long as you make sure the links are safe, relevant to your article and useful to the readers. Keep in mind that due to our internal guidelines, we will check each link and in time we may (temporarily) remove them if the pages they link to are broken (i.e. error 404, 500 etc.).
6. Authorship implied & required
As for your author box & description, we actually advise you to link towards your personal blog / company / product as long as you do not insist on having extremely specific anchor text. Our website is already setup to use Google+ authorship, so you can safely attribute this content to your personal brand.
7. Avoid affiliate links (only for new writers)
Although we use affiliate links from time to time, we do not allow this on new guest posts in order to keep away all sorts of spammers that waste our time. After your second published article on KommerZen, this rule does not apply anymore and affiliate links may be introduced to previous articles.
8. Other useful information:
a. Feel free to include graphics/images as long as you don’t violate any copyright laws.
b. Feel free to include videos / presentations / downloadable content (only in the form of PDFs).
c. You must be available to respond to relevant comments.
d. You must proofread your guest post.
Optional: Try to collaborate with us
Last but not least, please understand that our goal is to provide a great experience to our visitors and keep the coming back for more quality content. That’s why we’re open to collaborations for various guides and resources that might not fall under the “guest post” title. In exchange for your time invested in KommerZen, we will do our best to promote you or the company you represent through additional means (other than just the author box links).